Headquartered in Chandigarh, India, we are a technology-first company that builds powerful platforms to simplify, secure, and scale the Buyback, Trade-in, and Warehouse journey for mobile devices. Whether you're a retailer, warehouse, or enterprise, our solutions empower you to deliver seamless, digital-first customer experiences while staying ahead in a fast-evolving market.

CellDe (CellDe Innovation Labs Pvt. Ltd.) is a leading device lifecycle management provider with global reach. Established in Chandigarh, India, we build powerful, white-label SaaS products that streamline trade-in, buyback, diagnostics, data erasure, and reporting for the pre-owned mobile device ecosystem. Our flagship SmartSuite platform integrates modules like Smart Transfer, Smart Diagnostics, Smart Check, and bulk Smart Wipe so businesses can operate efficiently and securely.